When you reach into your closet, there should be something there that reflects who you are, how you feel, and what you value most. There should be something that you can put on in the morning and confidently wear all day long. Something you can throw in your bag and know will work for whatever your journey brings.
prAna is that something
We create versatile, stylish, and sustainable clothing and accessories that you can wear during every activity, every adventure, every day. How do we know? Because we base our designs on our own experiences. You see we’re more than makers, we’re doers—yogis, climbers, and world travelers—and we use our knowledge to make clothes that look good and play hard. We like to focus on the details, and aren’t afraid to go bold when it comes to colors and whimsical patterns. We love to combine classic style with modern materials, ever mindful of where and how our creations are made.
Now you can wear the bright colors you love without fear of polluting the air and water with harsh chemicals. Since 2012, prAna has partnered with bluesign® systems to ensure that the fabrics we use meet the highest environmental and human safety standards.
Fair Trade standards ensure that garment workers have safe working conditions, a voice in the workplace, higher earnings, and that women are treated equally. Although these rights may seem basic, they are simply not guaranteed in many of the countries where clothing is produced. prAna is proud to be one of the first major clothing companies to offer Fair Trade Certified™ products. In partnership with Fair Trade USA, we launched our Fair Trade styles back in 2010. With each new season, we aim to offer as many Fair Trade Certified products as possible through partnerships with newly certified factories.
We remain stringently committed to our polybag reduction initiative. From 2011 through 2016, we have eliminated 10.6 million+ polybags from landfills. That roughly equates to the same weight as 25 adult blue whales.